NHL Saturday & Sunday - ReBrand

Brand Creative l Art Direction l Creative Development l Production l Promo Development l Broadcast Design

To produce a visually unique promo brand aesthetic for the social and broadcast presentation of NHL Saturday & Sunday to engage the NHL audience into a new visual presentation style for the NHL, and a kinetically changeable promo layout. Inspired by of the excitement of the live experience of being at the games, recreated in a fun and unique promo format.