UFC Countdown - Production ReBrand
Concept l Art Direction l Promo l Production l Creative Pitch l Broadcast Design
To Re-brand the aesthetic of the broadcast presentation of UFC's original programming "UFC Countdown" with a cinematic, reflective inspired brand look.
A brand look that enables production value to a series known by UFC Fans of all levels. An elaborate set of templates was designed for easy execution of the show elements by editors to complete in a fast paced post production environment.
Winner - Videographer Award - Excellence Creativity (TV Production) Art Direction - Graphics/Design
Winner - Videographer Award - Distinction Creativity (TV Production) Art Direction - Graphics/Design